As part of our ongoing development, we're creating tools to better integrate DataTrue into your existing systems. First up, Jira! Jira is a suite of tools designed to organize development projects, which has become ubiquitous thanks to its versatility and power. With...
Google Analytics 4 is Almost Here
Why Is GA4 Suddenly So Important? You've probably seen a fair bit of chatter about Google Analytics 4 recently, so let's break down why everyone's talking about it, and how it affects just about everyone (even you!). First of all, Google Analytics 4 (or GA4, for...
Do more with your data with DataTrue’s new Reporting API feature
Now more than ever, data is the key to monitoring, identifying, and making smart decisions for your business. No matter your tech stack, if your company is like most, your systems vary from team to team, sending data back and forth through everything from email attachments to spreadsheets and CSVs. We’ve heard you, and our […]
New in DataTrue: February Product Updates
Our development team kicked off 2020 with a whirlwind round of feature updates and enhancements, and the results are now live for all DataTrue customers! Here’s a summary of the changes we released last weekend: It’s now possible to view batched Google App+Web tags as individual requests to simplify validation. Sensitive data detection is now […]