{"id":981,"date":"2018-07-18T10:00:04","date_gmt":"2018-07-18T00:00:04","guid":{"rendered":"https:\/\/blog.datatrue.com\/website-tag-security-cgs-1-2\/"},"modified":"2024-10-17T18:33:14","modified_gmt":"2024-10-17T18:33:14","slug":"website-tag-security-cgs-page","status":"publish","type":"page","link":"https:\/\/datatrue.com\/en\/website-tag-security-cgs-page\/","title":{"rendered":"Website Tag Security &#8211; Consumer Goods &#038; Services"},"content":{"rendered":"<p>[et_pb_section][et_pb_row][et_pb_column type=&#8221;4_4&#8243;][et_pb_text]<!-- divi:spacer {\"height\":\"60px\"} --><\/p>\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<p><!-- \/divi:spacer --><\/p>\n<h2>Report: The State of Website Tag Security<\/h2>\n<p><span style=\"font-size: large;\">We used DataTrue&#8217;s website tag auditing and monitoring technology to analyze the state of website tag security in the Consumer Goods &amp; Services industry.<br \/><\/span><\/p>\n<p><span style=\"font-size: large;\">Amongst other things, we found that almost 80% of the sites hosted indirect tags, also known as &#8216;piggyback&#8217; tags. While piggyback tags can be legitimate they can also pose risks of data leakage if the company is not aware those tags are present on their site.<\/span><!-- This site is converting visitors into subscribers and customers with OptinMonster - https:\/\/optinmonster.com --><\/p>\n<div id=\"om-e1zr3iugspmc5cx4ccae-holder\">\u00a0<\/div>\n<h3>Get the report to find out more about:<\/h3>\n<ul>\n<li><span style=\"font-size: large;\">How may tags are on sites<\/span><\/li>\n<li><span style=\"font-size: large;\">What is the purpose of these tags<\/span><\/li>\n<li><span style=\"font-size: large;\">What you should know about piggyback tags and data security<\/span><\/li>\n<li><span style=\"font-size: large;\">Where most piggyback tags are found<\/span><\/li>\n<li><span style=\"font-size: large;\">How to ensure you know all the tags on your site<\/span><\/li>\n<li><span style=\"font-size: large;\">Steps to take to ensure your website tags are secure.<\/span><\/li>\n<\/ul>\n<p><!-- divi:file {\"id\":226040,\"href\":\"https:\/\/datatrue.com\/wp-content\/uploads\/2023\/10\/The-State-Of-Website-Tag-Security_CGS.pdf\",\"displayPreview\":false} --><\/p>\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-d69ae1d4-0a13-4441-ba7f-3dc3b2cc9240\" href=\"https:\/\/datatrue.com\/wp-content\/uploads\/2023\/10\/The-State-Of-Website-Tag-Security_CGS.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">The State Of Website Tag Security_CGS<\/a><a href=\"https:\/\/datatrue.com\/wp-content\/uploads\/2023\/10\/The-State-Of-Website-Tag-Security_CGS.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-d69ae1d4-0a13-4441-ba7f-3dc3b2cc9240\"><strong>Download<\/strong><\/a><\/div>\n<p><!-- \/divi:file -->[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section][et_pb_row][et_pb_column type=&#8221;4_4&#8243;][et_pb_text] Report: The State of Website Tag Security We used DataTrue&#8217;s website tag auditing and monitoring technology to analyze the state of website tag security in the Consumer Goods &amp; Services industry. Amongst other things, we found that almost 80% of the sites hosted indirect tags, also known as &#8216;piggyback&#8217; tags. While piggyback tags [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:spacer {\"height\":\"60px\"} -->\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<!-- \/wp:spacer -->\n\n<h2>Report: The State of Website Tag Security<\/h2>\n<p><span style=\"font-size: large;\">We used DataTrue's website tag auditing and monitoring technology to analyze the state of website tag security in the Consumer Goods &amp; Services industry.<br \/><\/span><\/p>\n<p><span style=\"font-size: large;\">Amongst other things, we found that almost 80% of the sites hosted indirect tags, also known as 'piggyback' tags. While piggyback tags can be legitimate they can also pose risks of data leakage if the company is not aware those tags are present on their site.<\/span><!-- This site is converting visitors into subscribers and customers with OptinMonster - https:\/\/optinmonster.com --><\/p>\n<div id=\"om-e1zr3iugspmc5cx4ccae-holder\">\u00a0<\/div>\n<h3>Get the report to find out more about:<\/h3>\n<ul>\n<li><span style=\"font-size: large;\">How may tags are on sites<\/span><\/li>\n<li><span style=\"font-size: large;\">What is the purpose of these tags<\/span><\/li>\n<li><span style=\"font-size: large;\">What you should know about piggyback tags and data security<\/span><\/li>\n<li><span style=\"font-size: large;\">Where most piggyback tags are found<\/span><\/li>\n<li><span style=\"font-size: large;\">How to ensure you know all the tags on your site<\/span><\/li>\n<li><span style=\"font-size: large;\">Steps to take to ensure your website tags are secure.<\/span><\/li>\n<\/ul>\n\n<!-- wp:file {\"id\":226040,\"href\":\"https:\/\/datatrue.com\/wp-content\/uploads\/2023\/10\/The-State-Of-Website-Tag-Security_CGS.pdf\",\"displayPreview\":false} -->\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-d69ae1d4-0a13-4441-ba7f-3dc3b2cc9240\" href=\"https:\/\/datatrue.com\/wp-content\/uploads\/2023\/10\/The-State-Of-Website-Tag-Security_CGS.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">The State Of Website Tag Security_CGS<\/a><a href=\"https:\/\/datatrue.com\/wp-content\/uploads\/2023\/10\/The-State-Of-Website-Tag-Security_CGS.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-d69ae1d4-0a13-4441-ba7f-3dc3b2cc9240\"><strong>Download<\/strong><\/a><\/div>\n<!-- \/wp:file -->","_et_gb_content_width":"","footnotes":""},"class_list":["post-981","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Website Tag Security Report | Piggyback Tags | DataTrue<\/title>\n<meta name=\"description\" content=\"Almost 80% of the top 1000 Consumer Goods &amp; Services sites host piggyback tags which may be leaking personal data. Read more about website tag security.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/datatrue.com\/en\/website-tag-security-cgs-page\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Website Tag Security Report | Piggyback Tags | DataTrue\" \/>\n<meta property=\"og:description\" content=\"Almost 80% of the top 1000 Consumer Goods &amp; Services sites host piggyback tags which may be leaking personal data. 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